All Episodes
Displaying 161 - 180 of 202 in total
50. The value of note-taking in client engagements (and how I do it)
Taking notes during your client calls is one of the most valuable things you can do. It outlines what you talk about, what you mutually decide on, and who's responsibl...
49. How to get paid in advance for your work
Do you have a hard time getting paid in advance?If not, it could be due to one of a few reasons:1. You don't have enough leverage (i.e. unique specialization)2. You do...
48. The benefits of transparent pricing for your consulting services
Happy Monday!I had a question over the weekend from Oren, a new member of the Mentorship who positions himself as a "chief growth officer" and runs a hybrid agency/con...
47. How to establish a budget for price-sensitive clients
Hello my friends,I hope you had an amazing week, it's been a long one for me. In this episode, I share a few updates and then answer this question from Michelle:Hey Ke...
46. Should you decrease your price after the initial term if the bulk of the work and value is delivered?
Here's another great question coming after last episode on negotiating with clients.I mentioned that my first few months are heavy in terms of workload, involvement, a...
45. How to handle prospects who want to negotiate
Do you know what to do when your clients try to negotiate with your proposal?Sometimes it might be the scope, or the price, or the term length. Or any other form of cu...
44. The two main things I look for when auditing a client website
I reviewed two clients' websites today and thought I'd share the main two things I look for in case it helps you do a similar review for your clients.I won't go into a...
43. How to get clients from around the world by specializing
For the first few years in business, all my clients were local to my area.I was worried about moving to another city in case it meant I'd lose all my clients! Gaah!In ...
42. Q&A Call Recording - September 2020
Hey, everyone! Thanks so much to those of you who joined us on Friday for our first Q&A call.This is the recording from our Q&A call where we talked about things like:...
41. Nine membership platform options to consider building your community on
Here's a response to Michelle's follow-up question on which platforms to consider when building a membership program.She asked:Are there any other platforms you'd reco...
40. How to help your clients get into the membership model
Here's a great question from Michelle on how to help her client get into the membership model. Michelle asked:I have a client that I'm working with now and he already ...
39. How to prove ROI with your marketing
UPDATED KPI SHEET: I put a link to the wrong sheet in the original post. The new one is here: https://docs.google.com/spreadsheets/d/1NYqN_QdbU7PPQ_v1LR9KycEdGNtm7a4LT...
38. How to onboard clients (and why it's so important)
When your clients decide to move forward with you, it's critical you make them feel like they made the right choice. After all, they are dropping some meaningful $$ on...
37. How to differentiate and create engagement for your membership program
In the last episode, I answered a member question about how I created a membership program for my consultancy (Everspaces). There were two follow-up questions:1. How d...
36. How I started a membership program for my consultancy
Someone asked me how I started a membership for my coworking consultancy.I had to give it some thought—it's been an evolution and there are some distinct learnings I h...
35. How to know if a specific niche can sustain your business
Are you thinking about getting into an industry or niche but aren't sure if there's enough money in it to sustain your business?This episode is based on a question tha...
34. How do you know if your prices are too high or low?
Do you ever wonder if your prices are too high or low? Feel like you're shooting in the dark?Is $2,000 expensive or cheap?The question comes down to the value of your ...
33. How to use testimonials in your marketing
Testimonials are a powerful way to convey quality to your prospective clients. There's nothing like your clients' words when it comes to articulating the value and exp...
32. Why you need to slow your clients down
Do your clients want quick results? Here's the truth... it's a myth.Marketing is the slow road. Sure, you can get some numbers quickly. But like all things, if you wan...
31. Study a day in the life of your clients' best customers
This idea won't make sense for all situations. But it will for many.The general idea is this: take your clients' best customer (or multiple) and analyze a typical day ...