How to Sell Advice

One of the things I've noticed about myself is that when I don't have a fixed publishing schedule, it's easy to push it off for long periods without publishing anything.

Just like exercising, the longer you don't publish content, the harder it is to get going again.

I noticed this recently with Mindshare Radio, too. I used to publish episodes 3 times per week—every Monday, Wednesday, and Friday.

Then, I decided to record something once per week. But, I didn't set a strict publishing date or really commit to anything publicly. 

And that resulted in inconsistent publishing—and worse, some over-thinking and even occasional anxiety about what to create.

In this episode, I talk about why committing publicly to your publishing schedule can not only make you more consistent, it can reduce the anxiety you face each time you stare at a blank page.