<?xml version="1.0" encoding="UTF-8"?>
<urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9">
  <url>
    <loc>https://podcast.howtoselladvice.com/</loc>
    <lastmod>2025-07-23T14:35:44Z</lastmod>
    <priority>1.0</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes</loc>
    <lastmod>2025-07-23T14:35:44Z</lastmod>
    <priority>0.8</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/about</loc>
    <lastmod>2025-07-23T14:35:44Z</lastmod>
    <priority>0.8</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/recommended</loc>
    <lastmod>2025-07-23T14:35:44Z</lastmod>
    <priority>0.8</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/subscribe</loc>
    <lastmod>2025-07-23T14:35:44Z</lastmod>
    <priority>0.8</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/210-from-freelancer-to-marketing-strategist-with-jordan-mogck</loc>
    <lastmod>2025-02-18T21:12:03Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/going-from-employee-to-consultant-with-reza-saeedi</loc>
    <lastmod>2024-03-01T20:19:26Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/208-my-content-publishing-and-distribution-framework</loc>
    <lastmod>2024-01-12T20:29:59Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/208-brad-hussey-on-evolving-from-web-designer-to-creator-educator</loc>
    <lastmod>2023-09-08T20:25:22Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/reuben-swartz-on-the-mindsets-and-strategies-of-successful-selling</loc>
    <lastmod>2023-08-07T18:58:07Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/206-building-a-business-around-a-proprietary-messaging-framework-with-billy-broas</loc>
    <lastmod>2023-05-26T17:30:02Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/205-how-to-sell-advice-and-advisorywork-com-mindshare-is-rebranding</loc>
    <lastmod>2023-04-21T21:14:12Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/204-tsavo-neal-on-how-to-get-more-clients-through-your-website-with-seo</loc>
    <lastmod>2023-03-24T21:08:47Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/203-mark-evans-on-the-unique-challenges-and-methodologies-of-fractional-cmo-and-marketing-advisory-work</loc>
    <lastmod>2023-03-17T20:19:04Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/202-the-highest-leverage-thing-you-can-do-in-your-freelance-or-consulting-practice</loc>
    <lastmod>2023-03-02T16:33:30Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/201-the-dichotemy-of-advice-d62fd40f-fc6d-4b9d-b0e6-44b6a64a52fe</loc>
    <lastmod>2025-06-16T22:04:47Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/200-kevan-lee-on-part-time-advisory-work-mentorship-equity-compensation-and-more</loc>
    <lastmod>2025-06-16T22:04:47Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/199-the-three-core-ways-to-get-more-clients</loc>
    <lastmod>2025-06-16T22:04:47Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/198-lowering-the-barrier-for-email</loc>
    <lastmod>2025-06-16T22:04:47Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/197-putting-your-advisory-clients-at-the-epicentre-of-your-business</loc>
    <lastmod>2025-06-16T22:04:47Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/196-iteration-and-improvement</loc>
    <lastmod>2025-06-16T22:04:47Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/195-selling-confidence</loc>
    <lastmod>2025-06-16T22:04:47Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/194-how-to-avoid-the-employee-trap-as-a-fractional-cxo</loc>
    <lastmod>2025-06-16T22:04:47Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/193-two-ways-to-think-about-niching</loc>
    <lastmod>2025-06-16T22:04:47Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/192-why-i-dont-position-myself-as-a-fractional-cmo</loc>
    <lastmod>2025-06-16T22:04:47Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/192-following-your-quiet-inner-voice</loc>
    <lastmod>2025-06-16T22:04:47Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/190-where-my-advisory-clients-come-from-a-general-vs-niche-business-comparison</loc>
    <lastmod>2025-06-16T22:04:47Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/189-what-to-do-if-nobody-is-buying-your-productized-services</loc>
    <lastmod>2025-06-16T22:04:46Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/188-predicting-the-future-of-in-house-and-outsourced-hybrid-marketing-teams-3157b95b-a1b7-487a-b936-927cf14a6462</loc>
    <lastmod>2025-06-16T22:04:46Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/197-why-you-want-multiple-price-options</loc>
    <lastmod>2025-06-16T22:04:46Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/196-what-to-do-when-clients-dont-take-your-advice</loc>
    <lastmod>2025-06-16T22:04:46Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/195-twitter-growth-strategies-and-memes-as-marketing-with-dagobert-renouf</loc>
    <lastmod>2025-06-16T22:04:46Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/193-in-order-to-do-this-right</loc>
    <lastmod>2025-06-16T22:04:46Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/193-switching-from-daily</loc>
    <lastmod>2025-06-16T22:04:46Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/192-customer-surplus-and-price-to-value-ratio</loc>
    <lastmod>2025-06-16T22:04:46Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/181-what-if-my-marketing-budget-doesnt-allow-me-to-implement-your-advice-f45ab345-27a8-4afd-b682-dca889a478d7</loc>
    <lastmod>2025-06-16T22:04:46Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/180-how-niche-should-you-go-when-youre-starting-out</loc>
    <lastmod>2025-06-16T22:04:46Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/179-categorizing-your-products-and-service</loc>
    <lastmod>2025-06-16T22:04:46Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/178-the-relationship-between-hourly-and-commodity-work</loc>
    <lastmod>2025-06-16T22:04:46Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/177-finding-the-right-amount-of-work-to-do</loc>
    <lastmod>2025-06-16T22:04:46Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/176-the-story-of-the-car-detailer</loc>
    <lastmod>2025-06-16T22:04:46Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/175-the-problem-with-generalist-positioning</loc>
    <lastmod>2025-06-16T22:04:46Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/174-cleaning-up</loc>
    <lastmod>2025-06-16T22:04:46Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/173-are-your-prices-negotiable</loc>
    <lastmod>2025-06-16T22:04:46Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/172-a-trick-to-publishing-consistently</loc>
    <lastmod>2025-06-16T22:04:46Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/time-for-yourself</loc>
    <lastmod>2025-06-16T22:04:46Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/170-building-around-your-super-consumers</loc>
    <lastmod>2025-06-16T22:04:46Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/169-thinking-like-an-agency</loc>
    <lastmod>2025-06-16T22:04:46Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/168-marketing-from-a-standstill</loc>
    <lastmod>2025-06-16T22:04:46Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/167-permission-to-change-your-mind</loc>
    <lastmod>2025-06-16T22:04:46Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/166-the-5-major-problems-with-doing-execution-work-as-a-marketing-consultant</loc>
    <lastmod>2025-06-16T22:04:46Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/165-ditching-execution-revenue-to-sell-advisory-services</loc>
    <lastmod>2025-06-16T22:04:46Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/164-the-constraints-being-a-fractional-cmo</loc>
    <lastmod>2025-06-16T22:04:46Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/163-three-ways-to-get-clients-to-take-your-advice</loc>
    <lastmod>2025-06-16T22:04:46Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/162-why-you-should-have-and-stick-to-a-core-process</loc>
    <lastmod>2025-06-16T22:04:46Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/161-documenting-everything-you-know</loc>
    <lastmod>2025-06-16T22:04:46Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/159-how-to-pick-a-good-niche-for-your-consulting-business</loc>
    <lastmod>2025-06-16T22:04:46Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/158-how-long-it-took-me-to-build-a-profitable-advisory-business</loc>
    <lastmod>2025-06-16T22:04:46Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/157-how-to-reduce-your-price-without-offering-a-discount</loc>
    <lastmod>2025-06-16T22:04:46Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/156-implement-systems-not-just-projects-and-layer-them-on-them-slowly-over-time</loc>
    <lastmod>2025-06-16T22:04:46Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/155-the-true-cost-of-working-with-bad-fit-clients</loc>
    <lastmod>2025-06-16T22:04:46Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/154-why-upfront-goal-setting-will-help-you-win-deals-and-save-projects-from-disaster</loc>
    <lastmod>2025-06-16T22:04:46Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/153-how-my-documented-methodology-saved-a-potential-sale</loc>
    <lastmod>2025-06-16T22:04:46Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/152-should-you-follow-up-with-prospects-who-dont-reply</loc>
    <lastmod>2025-06-16T22:04:46Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/151-does-using-a-methodology-in-a-niche-work-for-seo-ppc-services-in-the-same-geography</loc>
    <lastmod>2025-06-16T22:04:46Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/150-why-i-built-an-advisory-business-instead-of-an-agency</loc>
    <lastmod>2025-06-16T22:04:45Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/149-why-prospects-dont-about-your-methodology-and-why-its-still-critical</loc>
    <lastmod>2025-06-16T22:04:45Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/148-should-you-charge-by-the-day-for-advisory-services</loc>
    <lastmod>2025-06-16T22:04:45Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/147-why-i-paid-1k-to-be-a-sponsor-at-an-industry-conference</loc>
    <lastmod>2025-06-16T22:04:45Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/145-the-travelling-roadshow</loc>
    <lastmod>2025-06-16T22:04:45Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/145-how-knowing-your-clients-numbers-directly-impacts-your-profitability</loc>
    <lastmod>2025-06-16T22:04:45Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/144-aligning-the-troops</loc>
    <lastmod>2025-06-16T22:04:45Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/143-worrying-about-delivering-value-and-getting-more-clients-mp3</loc>
    <lastmod>2025-06-16T22:04:45Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/142-just-hit-publish</loc>
    <lastmod>2025-06-16T22:04:45Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/141-is-being-a-marketing-consultant-a-risky-business-model</loc>
    <lastmod>2025-06-16T22:04:45Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/140-be-the-steering-wheel-not-the-engine</loc>
    <lastmod>2025-06-16T22:04:45Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/139-the-travelling-roadshow</loc>
    <lastmod>2025-06-16T22:04:45Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/138-my-marketing-methodology-for-advisory-client-engagements</loc>
    <lastmod>2025-06-16T22:04:45Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/137-ethical-advice-and-over-delivering</loc>
    <lastmod>2025-06-16T22:04:45Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/136-two-lesssons-from-a-sales-conversation-gone-wrong</loc>
    <lastmod>2025-06-16T22:04:45Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/135-two-tips-for-selling-better-advice</loc>
    <lastmod>2025-06-16T22:04:45Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/134-a-framework-for-leveraging-and-selling-your-expertise</loc>
    <lastmod>2025-06-16T22:04:45Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/133-the-top-20-benefits-for-niching-as-a-consultant</loc>
    <lastmod>2025-06-16T22:04:45Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/132-how-to-design-a-group-coaching-program</loc>
    <lastmod>2025-06-16T22:04:45Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/131-marginal-profit-and-handling-value-conversations</loc>
    <lastmod>2025-06-16T22:04:45Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/130-applying-your-methodology-operating-system-in-your-advisory-or-execution-business</loc>
    <lastmod>2025-06-16T22:04:45Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/129-selling-access-to-your-thinking</loc>
    <lastmod>2025-06-16T22:04:45Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/128-how-to-create-epic-case-studies-with-minimal-effort</loc>
    <lastmod>2025-06-16T22:04:45Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/127-six-ways-to-tell-if-youre-specialized-enough-or-not</loc>
    <lastmod>2025-06-16T22:04:45Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/126-why-creating-confidence-in-yourself-and-your-clients-is-critical-to-your-success</loc>
    <lastmod>2025-06-16T22:04:45Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/125-what-content-should-you-give-away-free-vs-paid</loc>
    <lastmod>2025-06-16T22:04:45Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/124-the-importance-of-being-candid-with-your-clients</loc>
    <lastmod>2025-06-16T22:04:45Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/123-what-to-do-when-clients-or-prospects-asks-for-a-discount</loc>
    <lastmod>2025-06-16T22:04:45Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/122-why-you-want-to-be-in-a-category-of-one</loc>
    <lastmod>2025-06-16T22:04:45Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/121-how-to-actually-sell-advice-and-avoid-becoming-a-part-time-marketing-manager</loc>
    <lastmod>2025-06-16T22:04:45Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/120-why-relationships-are-critical-for-breaking-into-a-niche</loc>
    <lastmod>2025-06-16T22:04:45Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/119-how-to-build-a-scalable-consulting-business-model</loc>
    <lastmod>2025-06-16T22:04:45Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/118-the-case-for-niche-specialization</loc>
    <lastmod>2025-06-16T22:04:45Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/117-how-to-measure-the-effectiveness-of-your-marketing</loc>
    <lastmod>2025-06-16T22:04:44Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/116-how-to-grow-an-audience-within-a-niche</loc>
    <lastmod>2025-06-16T22:04:44Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/115-how-to-create-target-market-profiles-that-actually-get-results</loc>
    <lastmod>2025-06-16T22:04:44Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/114-how-i-would-sell-web-design-as-an-advisor-not-a-freelancer</loc>
    <lastmod>2025-06-16T22:04:44Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/113-how-to-phase-into-selling-advisory-work-and-out-of-tactical-implementation</loc>
    <lastmod>2025-06-16T22:04:44Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/112-how-to-build-downside-protection-into-your-consulting-business-model</loc>
    <lastmod>2025-06-16T22:04:44Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/111-finding-resources-for-continuing-education-certification-and-ongoing-professional-development</loc>
    <lastmod>2025-06-16T22:04:44Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/110-how-to-value-the-work-you-do</loc>
    <lastmod>2025-06-16T22:04:44Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/109-the-benefits-of-writing-and-publishing-daily</loc>
    <lastmod>2025-06-16T22:04:44Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/108-what-to-do-when-a-client-needs-results-asap</loc>
    <lastmod>2025-06-16T22:04:44Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/107-how-to-help-your-clients-hire-a-marketing-manager</loc>
    <lastmod>2025-06-16T22:04:44Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/106-how-to-know-when-to-drop-your-prices-or-not</loc>
    <lastmod>2025-06-16T22:04:44Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/105-how-to-change-your-prices-with-current-clients</loc>
    <lastmod>2025-06-16T22:04:44Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/104-how-to-keep-an-active-waiting-list-when-you-are-fully-booked</loc>
    <lastmod>2025-06-16T22:04:44Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/103-how-to-sell-your-system-not-your-process</loc>
    <lastmod>2025-06-16T22:04:44Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/102-how-to-duplicate-your-best-clients</loc>
    <lastmod>2025-06-16T22:04:44Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/101-the-coinsorter-list-of-products-and-services</loc>
    <lastmod>2025-06-16T22:04:44Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/100-only-do-it-if-youre-willing-to-do-it-100-times</loc>
    <lastmod>2025-06-16T22:04:44Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/managing-scope-red-flags-and-handling-difficult-client-situations</loc>
    <lastmod>2025-06-16T22:04:44Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/98-how-to-take-a-one-month-vacation-when-you-have-a-roster-of-monthly-retainer-clients</loc>
    <lastmod>2025-06-16T22:04:44Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/97-how-to-price-your-productized-consulting-services-based-on-value</loc>
    <lastmod>2025-06-16T22:04:44Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/96-should-you-sell-upfront-stategy-audit-and-roadmapping-or-start-with-an-advisory-retainer</loc>
    <lastmod>2025-06-16T22:04:44Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/95-why-you-want-to-focus-on-systems-and-processes-not-just-tactics-and-strategies</loc>
    <lastmod>2025-06-16T22:04:44Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/94-applying-the-80-20-principal-to-your-consulting-work</loc>
    <lastmod>2025-06-16T22:04:44Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/93-why-you-need-to-design-your-business-for-success</loc>
    <lastmod>2025-06-16T22:04:44Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/93-how-to-create-proposals-people-want-to-buy</loc>
    <lastmod>2025-06-16T22:04:44Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/91-why-you-should-make-your-home-office-look-like-a-movie-set</loc>
    <lastmod>2025-06-16T22:04:44Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/90-how-to-design-a-high-end-productized-service-offering</loc>
    <lastmod>2025-06-16T22:04:44Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/89-how-to-build-a-marketing-platform-you-actually-own</loc>
    <lastmod>2025-06-16T22:04:44Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/88-how-to-use-the-sales-process-to-create-your-productized-services</loc>
    <lastmod>2025-06-16T22:04:44Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/87-why-you-should-stick-to-a-strict-publishing-schedule</loc>
    <lastmod>2025-06-16T22:04:44Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/86-why-you-should-make-your-services-about-your-clients-not-about-you</loc>
    <lastmod>2025-06-16T22:04:44Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/85-the-8-signs-its-time-to-fire-a-client</loc>
    <lastmod>2025-06-16T22:04:44Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/85-should-you-do-project-management-for-your-advisory-clients</loc>
    <lastmod>2025-06-16T22:04:44Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/84-what-to-do-when-your-advisory-clients-can-t-or-don-t-implement-your-advice</loc>
    <lastmod>2025-06-16T22:04:44Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/82-why-you-should-price-in-accordance-with-the-pain-potential</loc>
    <lastmod>2025-06-16T22:04:43Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/81-why-sharing-your-backstory-matters</loc>
    <lastmod>2025-06-16T22:04:43Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/80-how-to-make-your-products-or-service-more-compelling</loc>
    <lastmod>2025-06-16T22:04:43Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/79-how-to-come-up-with-interesting-topics-for-your-content-marketing</loc>
    <lastmod>2025-06-16T22:04:43Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/78-the-right-way-to-wrap-up-your-client-engagements</loc>
    <lastmod>2025-06-16T22:04:43Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/77-the-value-of-publishing-consistently</loc>
    <lastmod>2025-06-16T22:04:43Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/76-own-the-entire-problem</loc>
    <lastmod>2025-06-16T22:04:43Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/75-how-to-and-why-you-should-tightly-narrow-your-positioning</loc>
    <lastmod>2025-06-16T22:04:43Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/74-how-to-attract-more-leads-to-your-consultancy</loc>
    <lastmod>2025-06-16T22:04:43Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/73-how-to-use-done-with-you-offerings-to-create-efficiency-and-leverage-around-your-expertise</loc>
    <lastmod>2025-06-16T22:04:43Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/72-should-you-price-your-consulting-services-on-the-high-middle-or-low-end-of-the-spectrum-mp3-mp3-file-there-are-lots-of-ways-to-price-your-consulting-engagements-you-could-be-the-low-cost-consultant-the-high-price-consultant-or-anywhere-in-between-usually-i-recommend-companies-focus-on-being-either-one-of-the-lower-cost-convenience-providers-and-do-it-at-scale-or-create-a-world-class-experience-and-charge-high-rates-this-idea-came-from-a-book-called-trade-off-by-kevin-maney-i-highly-recommend-you-read-this-but-oddly-enough-i-price-my-consulting-services-at-what-i-consider-to-be-a-very-reasonable-cost-and-yet-i-am-able-to-generate-multiple-six-figures-without-breaking-a-sweat-why-because-advisory-work-is-pretty-leveraged-there-arent-too-many-deliverables-but-following-my-pricing-isnt-a-strategy-in-this-episode-i-walk-through-my-mindset-when-it-comes-to-picking-prices-for-my-services-so-you-can-see-if-any-of-it-resonates-with-you-i-also-talk-about-recurring-revenue-and-how-it-helps-create-stable-predictable-revenue-and-a-calm-business-there-are-many-ways-to-package-your-services-so-you-should-do-what-works-for-you-heres-how-i-think-about-it-in-case-it-helps-k-p-s-got-a-question-reply-to-this-or-any-post-or-dm-me-if-youd-like-to-keep-it-anonymous-private</loc>
    <lastmod>2025-06-16T22:04:43Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/70-an-inside-look-at-my-business-strategy-marketing-strategy-and-marketing-plan-4ce1aa4b-0872-49d0-a2f9-efb39ef707a1</loc>
    <lastmod>2025-06-16T22:04:43Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/70-an-inside-look-at-my-business-strategy-marketing-strategy-and-marketing-plan</loc>
    <lastmod>2025-06-16T22:04:43Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/69-why-your-job-is-as-much-about-de-risking-as-it-is-about-growth</loc>
    <lastmod>2025-06-16T22:04:43Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/68-words-of-encouragement-for-you-on-my-birthday</loc>
    <lastmod>2025-06-16T22:04:43Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/67-should-you-let-prospects-speak-to-past-clients-as-a-reference</loc>
    <lastmod>2025-06-16T22:04:43Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/66-why-you-should-publish-your-consulting-prices-on-your-website</loc>
    <lastmod>2025-06-16T22:04:43Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/65-downgrades-low-ticket-advisory-and-nuanced-levers-of-value</loc>
    <lastmod>2025-06-16T22:04:43Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/64-what-is-the-difference-between-advisory-and-consulting-services</loc>
    <lastmod>2025-06-16T22:04:43Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/63-why-i-turned-down-an-affiliate-partnership-with-active-campaign</loc>
    <lastmod>2025-06-16T22:04:43Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/62-how-to-create-case-studies-that-attract-more-business</loc>
    <lastmod>2025-06-16T22:04:43Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/61-jonathan-starks-advice-on-selling-your-expertise</loc>
    <lastmod>2025-06-16T22:04:43Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/60-how-to-salvage-a-case-study-after-a-client-engagement-without-all-the-data-consulting</loc>
    <lastmod>2025-06-16T22:04:43Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/59-how-to-talk-strategy-when-your-clients-want-to-talk-tactics-consulting</loc>
    <lastmod>2025-06-16T22:04:43Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/58-subscriptions-how-to-know-what-content-to-share-in-free-vs-a-paid-subscription</loc>
    <lastmod>2025-06-16T22:04:43Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/57-how-to-start-a-membership-before-your-content-is-created</loc>
    <lastmod>2025-06-16T22:04:43Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/56-how-to-choose-the-right-niche-and-take-the-first-steps-coaching-call</loc>
    <lastmod>2025-06-16T22:04:43Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/55-should-you-do-hourly-advisory-work</loc>
    <lastmod>2025-06-16T22:04:43Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/54-how-to-handle-client-confidentiality</loc>
    <lastmod>2025-06-16T22:04:43Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/53-what-is-the-difference-between-group-coaching-and-this-patreon-model</loc>
    <lastmod>2025-06-16T22:04:43Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/52-how-to-create-a-low-tier-consulting-offer-that-works-for-everybody</loc>
    <lastmod>2025-06-16T22:04:43Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/51-why-you-should-benchmark-your-kpis-at-the-start-of-each-engagement</loc>
    <lastmod>2025-06-16T22:04:43Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/50-the-value-of-note-taking-in-client-engagements-and-how-i-do-it</loc>
    <lastmod>2025-06-16T22:04:43Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/49-how-to-get-paid-in-advance-for-your-work</loc>
    <lastmod>2025-06-16T22:04:43Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/48-the-benefits-of-transparent-pricing-for-your-consulting-services</loc>
    <lastmod>2025-06-16T22:04:42Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/47-how-to-establish-a-budget-for-price-sensitive-clients</loc>
    <lastmod>2025-06-16T22:04:42Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/46-should-you-decrease-your-price-after-the-initial-term-if-the-bulk-of-the-work-and-value-is-delivered</loc>
    <lastmod>2025-06-16T22:04:42Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/45-how-to-handle-prospects-who-want-to-negotiate</loc>
    <lastmod>2025-06-16T22:04:42Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/44-the-two-main-things-i-look-for-when-auditing-a-client-website</loc>
    <lastmod>2025-06-16T22:04:42Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/43-how-to-get-clients-from-around-the-world-by-specializing</loc>
    <lastmod>2025-06-16T22:04:42Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/42-q-a-call-recording-september-2020</loc>
    <lastmod>2025-06-16T22:04:42Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/41-nine-membership-platform-options-to-consider-building-your-community-on</loc>
    <lastmod>2025-06-16T22:04:42Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/40-how-to-help-your-clients-get-into-the-membership-model</loc>
    <lastmod>2025-06-16T22:04:42Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/39-how-to-prove-roi-with-your-marketing</loc>
    <lastmod>2025-06-16T22:04:42Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/38-how-to-onboard-clients-and-why-its-so-important</loc>
    <lastmod>2025-06-16T22:04:42Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/37-how-to-differentiate-and-create-engagement-for-your-membership-program</loc>
    <lastmod>2025-06-16T22:04:42Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/36-how-i-started-a-membership-program-for-my-consultancy</loc>
    <lastmod>2025-06-16T22:04:42Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/35-how-to-know-if-a-specific-niche-can-sustain-your-business</loc>
    <lastmod>2025-06-16T22:04:42Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/34-how-do-you-know-if-your-prices-are-too-high-or-low</loc>
    <lastmod>2025-06-16T22:04:42Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/33-how-to-use-testimonials-in-your-marketing</loc>
    <lastmod>2025-06-16T22:04:42Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/32-why-you-need-to-slow-your-clients-down</loc>
    <lastmod>2025-06-16T22:04:42Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/31-study-a-day-in-the-life-of-your-clients-best-customers</loc>
    <lastmod>2025-06-16T22:04:42Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/30-know-your-clients-customers-better-than-they-do</loc>
    <lastmod>2025-06-16T22:04:42Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/28-28-the-1-thing-to-focus-on-during-and-after-the-sales-process</loc>
    <lastmod>2025-06-16T22:04:42Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/25-t-shaped-expertise-why-you-dont-need-to-be-an-expert-at-everything</loc>
    <lastmod>2025-06-16T22:04:42Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/24-advise-your-clients-like-you-would-your-family</loc>
    <lastmod>2025-06-16T22:04:42Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/23-how-writers-fit-into-a-greater-marketing-strategy</loc>
    <lastmod>2025-06-16T22:04:42Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/22-how-to-handle-out-of-scope-implementation-work</loc>
    <lastmod>2025-06-16T22:04:42Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/20-member-question-on-choosing-a-niche</loc>
    <lastmod>2025-06-16T22:04:42Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/19-specialization-systemization-and-productization</loc>
    <lastmod>2025-06-16T22:04:42Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/18-how-to-get-started-as-an-independent-freelancer-or-consultant</loc>
    <lastmod>2025-06-16T22:04:41Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/should-you-do-outreach-to-get-clients</loc>
    <lastmod>2025-06-16T22:04:41Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/16-the-difference-between-subscription-membership-and-group-coaching-business-models</loc>
    <lastmod>2025-06-16T22:04:41Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/14-what-a-sushi-chef-taught-me-about-premium-positioning</loc>
    <lastmod>2025-06-16T22:04:41Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/10-how-it-feels-to-buy-trustworthy-advice-part-3</loc>
    <lastmod>2025-06-16T22:04:41Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/9-two-ways-to-transition-from-selling-implementation-to-selling-advice</loc>
    <lastmod>2025-06-16T22:04:41Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/8-how-it-feels-to-buy-trustworthy-advice-part-2</loc>
    <lastmod>2025-06-16T22:04:41Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/7-how-to-sell-on-value-and-avoid-commoditization</loc>
    <lastmod>2025-06-16T22:04:41Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/6-how-it-feels-to-buy-trustworthy-advice</loc>
    <lastmod>2025-06-16T22:04:41Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/4-2-why-going-two-levels-deep-is-the-counter-intuitive-secret-to-marketing</loc>
    <lastmod>2025-06-16T22:04:41Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/5-heres-how-to-land-any-kind-of-client-you-want</loc>
    <lastmod>2025-06-16T22:04:41Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/4-fiduciary-vs-suitability-advice-and-which-kind-clients-really-want</loc>
    <lastmod>2025-06-16T22:04:41Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/4-2-minimalist-mic-and-software-setup-for-great-audio-on-the-road</loc>
    <lastmod>2025-06-16T22:04:41Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/episodes/2-how-to-transition-from-selling-implementation-to-advice</loc>
    <lastmod>2025-06-16T22:04:41Z</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/people</loc>
    <lastmod>2025-07-23T14:35:44Z</lastmod>
    <priority>0.8</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/people/billy-broas</loc>
    <lastmod>2025-07-23T14:35:44Z</lastmod>
    <priority>0.8</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/people/kevan-lee</loc>
    <lastmod>2025-07-23T14:35:44Z</lastmod>
    <priority>0.8</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/people/mark-evans</loc>
    <lastmod>2025-07-23T14:35:44Z</lastmod>
    <priority>0.8</priority>
  </url>
  <url>
    <loc>https://podcast.howtoselladvice.com/people/tsavo-neal</loc>
    <lastmod>2025-07-23T14:35:44Z</lastmod>
    <priority>0.8</priority>
  </url>
</urlset>
